Summer Science: Clothes Keep You Cool, More Or Less
Heard on Morning Edition | Joe Palca
“… When you get hot you sweat — but it’s not enough to just sweat. To cool off, you need that sweat to evaporate. It’s evaporation that drains the heat from your body.
To help the sweat evaporate, you want air to flow over your skin — as much of your skin as possible. So the best clothing for people to wear when exercising is none at all. …”
“…To sum up: Light-colored clothes in the summertime during the day, and get naked at night. …”
Is Fashion Ready for the AI Revolution? Artificial intelligence can help businesses align supply and demand, scale personal service and design better products.
…”Online shopping could become a conversation, where the shopper describes the dress of their dreams, and, in seconds, an AI-powered search engine tracks down the closest match. Designers, merchandisers and buyers could all work alongside AI, to predict what customers want to wear, before they even know themselves.”…
…”The truth of the matter is that jeans do not need to be washed after every wear. Because denim material is thicker than most, it’s able to shake off many of the daily grime we rub on throughout the day. Reducing the frequency you wash your jeans will help to minimize color loss on those baby blues.”… https://blog.buckle.com/2013/11/07/how-to-make-your-jeans-last-longer
U.S. Consumer Confidence Rises to Highest Level Since July 2001
by Austin Weinstein | February 28, 2017
Consumer confidence unexpectedly increased in February to the highest level since July 2001 as Americans grew more upbeat about present and future conditions, according to a report Tuesday from the New York-based Conference Board.
Confidence index advanced to 114.8 (forecast was 111) from a revised 111.6 in January
Present conditions gauge increased to 133.4, the highest since July 2007, from 130
Measure of consumer expectations for the next six months rose to 102.4 from 99.3
Share of those who said more jobs will be available in the coming months rose to 20.4 percent from 19.7 percent
Levi’s Is Radically Redefining Sustainability
“And it all comes down to making a timeless product that the customer will hold on to for many, many years.
How do we make the fashion industry more sustainable? For Paul Dillinger, head of global product innovation at Levi Strauss & Co, it’s not enough to simply plant a few trees to offset carbon dioxide or use less toxic dyes. To make a real impact in the world, you need to help change the way people think about clothes.” … https://www.fastcompany.com/3067895/moving-the-needle/levis-is-radically-redefining-sustainability
Online Shopping and E-Commerce | Pew Research Center
New technologies are impacting a wide range of Americans’ commercial behaviors, from the way they evaluate products and services to the way they pay for the things they buy
By AARON SMITH and MONICA ANDERSON
…”The survey finds that roughly eight-in-ten Americans are now online shoppers: 79% have made an online purchase of any type, while 51% have bought something using a cellphone and 15% have made purchases by following a link from social media sites.”…
“So I looked the brand up on eBay. I found it new with tags for $125 it was something like $500 originally. eBay is my best friend!! If you find something you love but can’t afford look for it on eBay.” ~ Fashion Posse , https://www.instagram.com/p/BLPo2J4gurt/
When it came to his wardrobe, Albert Einstein famously lived in his routine and, it turns out, lived in Levi’s®.
The scientific genius’s style staples included his beloved brown leather Levi’s ‘Cossack’ jacket. It first appeared in photos around the mid-1930s at the height of his fame.
“This garment was purchased by Einstein at a time when he was becoming a US citizen in the mid-1930s and was worn by him regularly during the period he was becoming an ‘official’ American,” Levi Strauss & Co. Historian Tracey Panek said. “Purchasing the garment of an iconic American brand seems especially fitting.” … etc …