“May 20, 1873 marked an historic day: the birth of the blue jean. It was on that day that Levi Strauss and Jacob Davis obtained a U.S. patent on the process of putting rivets in men’s work pants for the very first time.” (levistrauss)
🐮 Manure Couture 🐄
Cow poop clothing could be fashion’s latest eco trend.
By Marilisa Racco
“Would you wear a dress made from cow poop? It sounds like a crazy question, but it could be a legitimate one if Jalila Essaïdi has anything to do with it.
A Dutch artist and entrepreneur based in the Netherlands, Essaïdi has found a way to turn the cellulose in cow manure into a biodegradable fabric called Mestic. And her discovery has caught the eye of fast-fashion retailer H&M, who awarded her a prize of 150,000 euros in their second annual Global Change Awards earlier this month.”…
Is Fashion Ready for the AI Revolution? Artificial intelligence can help businesses align supply and demand, scale personal service and design better products.
…”Online shopping could become a conversation, where the shopper describes the dress of their dreams, and, in seconds, an AI-powered search engine tracks down the closest match. Designers, merchandisers and buyers could all work alongside AI, to predict what customers want to wear, before they even know themselves.”…
U.S. Consumer Confidence Rises to Highest Level Since July 2001
by Austin Weinstein | February 28, 2017
Consumer confidence unexpectedly increased in February to the highest level since July 2001 as Americans grew more upbeat about present and future conditions, according to a report Tuesday from the New York-based Conference Board.
Confidence index advanced to 114.8 (forecast was 111) from a revised 111.6 in January
Present conditions gauge increased to 133.4, the highest since July 2007, from 130
Measure of consumer expectations for the next six months rose to 102.4 from 99.3
Share of those who said more jobs will be available in the coming months rose to 20.4 percent from 19.7 percent
Levi’s Is Radically Redefining Sustainability
“And it all comes down to making a timeless product that the customer will hold on to for many, many years.
How do we make the fashion industry more sustainable? For Paul Dillinger, head of global product innovation at Levi Strauss & Co, it’s not enough to simply plant a few trees to offset carbon dioxide or use less toxic dyes. To make a real impact in the world, you need to help change the way people think about clothes.” … https://www.fastcompany.com/3067895/moving-the-needle/levis-is-radically-redefining-sustainability
A fashion designer breaks down why some clothes are worth spending more on
“The cost of a piece of clothing is the result of the entire process that brought that product into existence, including the expenses from fabric, constructing the garment, and the business model of the company.”
Online Shopping and E-Commerce | Pew Research Center
New technologies are impacting a wide range of Americans’ commercial behaviors, from the way they evaluate products and services to the way they pay for the things they buy
By AARON SMITH and MONICA ANDERSON
…”The survey finds that roughly eight-in-ten Americans are now online shoppers: 79% have made an online purchase of any type, while 51% have bought something using a cellphone and 15% have made purchases by following a link from social media sites.”…
“So I looked the brand up on eBay. I found it new with tags for $125 it was something like $500 originally. eBay is my best friend!! If you find something you love but can’t afford look for it on eBay.” ~ Fashion Posse , https://www.instagram.com/p/BLPo2J4gurt/